Tweet Chats: How they Work and what to Expect

Twitter chats are used for public discussions on specific topics. They allow people to participate in engaging conversations and shared topics of interest. They are a perfect way to connect and network with others in your industry on a larger digital scale! Conversations take place at scheduled times with a predetermined hashtag curated by the … Read more

How We Used Twitter (now X) Threads to Increase Impressions by 2417%

Introduction X (formerly Twitter) threads are often used to express more than just the 280-character limit. However, they are often left unnoticed on the advantage which they provide for boosting engagement and increasing traffic! To stay on top of our publishing game, we utilize Fedica to schedule posts to be posted daily at the most … Read more

4 Must-Have Apps for Spring 2021

The sun is shining and the air is warm. It is now that time of year again to finally step outside and start enjoying the regrowth of the spring season. To prepare for the new season, let’s take a look at some of the best apps to help you get yourself and your space rejuvenated … Read more

Tips and Tricks for Twitter (now X) Growth

People often find themselves stuck in a rut with their X (formerly Twitter) engagement levels weak and their following stagnant. However, most users do not realize the time and effort it requires to gain traffic and engagement on their content in order to maintain a well-balanced profile that has a growing audience. Still suck? Let … Read more

Stay Connected This Season

As majority of us approach the year mark of the first lockdown, it comes with no surprise the way our communication styles has shifted in order to stay in touch with loved ones. Resorting to a screen has been the only option for most, where video chats and direct messaging is the most efficient and … Read more

Material Money: How to Have a Relevant Blog in the Digital World of Wealth

Sports cars, private jets, and million-dollar mansions are just a few things that are constantly popping up across social media. Users are constantly flaunting their most expensive handbags and consistently sharing photos of gourmet dinners. It is these things that the average person does not necessarily have but has the chance to simultaneously experience through … Read more

The Era of Social Screening: How You Should be Presenting Yourself Online

Potential candidates tend to think that the interview process begins the minute they meet the interviewer. However, the interview process begins much sooner than that. Employers have progressed past the simple days of waiting to meet their potential candidates face to face. Instead, they are now utilizing the perks which the internet has to offer … Read more

Colour coded social media publishing

One of the most powerful functions of Fedica’s social media scheduler is the ability to categorize your publishing, allowing you to publish a variety of posts to your audience. This helps keeping your followers engaged and reduces unfollows caused by monotonic content. In essence, it’s a way to segment your publishing, similar to how you can … Read more

How to schedule threads in Hootsuite

We are big fans of Hootsuite! We are also big fans of X (formerly Twitter) threads! We previously wrote about how to schedule threads; unfortunately, however, Hootsuite doesn’t support scheduling threads natively (at the time of this writing). But, that doesn’t mean you can’t schedule threads using Hootsuite. It can be done if you install the … Read more

5 Tricks to get more traction on your brand

1. Customized paid ads are a great way to get in front of your audience. Tools like Google AdSense, Facebook and twitter ads make this easy as it customizes ads to be relevant to your target market. 2. Social Media; platforms like Facebook, Instagram and Twitter can all be leveraged by interacting with specific communities, … Read more

Advanced ways to Schedule Twitter (now X) Threads

Last summer we launched a new tool that allowed scheduling X (formerly Twitter) threads. Over the past year we have continued to enhance this tool; thus, allowing you to customize your scheduled threads even more. The first major change is the ability to attach different images to each post in a thread. While this was … Read more

Twitter (now X) Audience Insights Alternative

X (formerly Twitter) has announced that their Audience Insights tool will be shutting down January 30th 2020. If you go to X’s analytics, you’ll receive the following alert: X Audience Insights was a great tool that allowed the ability to see high level statistics. The X Audience Insights didn’t allow for detailed segmentation (drilling down … Read more

How to Schedule Twitter (now X) Threads

Scheduling X (formerly Twitter) threads has become a necessity. Some people like to send post storms, others simply need to make important statements that can’t really fit in 280 characters. In late 2017 X officially introduced the ability to create X threads natively within the service. You simply compose multiple posts and send them as … Read more

How to Track Social Media Traffic with Google Analytics

There are many ways to track website traffic from your social media effort, each method has advantages and disadvantages. Let’s explore the most common two methods: 1. Using URL shortening service Besides displaying cleaner links, one of the main advantages of URL shorteners is the ability to track and analyze click data. Most shortening services … Read more

How to get Hashtag Suggestions

How many times did we all write a post and found it difficult to attach hashtags to it? Well, sometimes finding the first hashtag is easy, but how about adding a second or third hashtag? Introducing Hashtag Suggestions! This new tool allows you to find hashtag suggestions as easy as a Google search! Simply enter … Read more

3 Effective Steps to Grow Your Community on Twitter (now X)

Building a vibrant community on X may seem difficult at first, but there are 3 effective steps that help you build your community and increase their engagement: 1. Schedule your posts: There is nothing better than immediate engagement with your community on X, however, we are not all able to be on X every single … Read more