why-your-personal-brand-is-important-in-shaping-your-professional-reputation

Personal branding isn’t about self-promotion but defining yourself. If managed well, your personal brand will showcase your accomplishments and will open up professional opportunities that will lead you to better jobs, more contacts, and industry recognition. Your personal brand is who you are on paper, in person and online. It’s your reputation. When you deliver …

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Posted on: December 5, 2016 | Author: Jason
why-your-business-account-shouldnt-follow-many-celebrities-on-twitter

When you’re tweeting for business, celebrities are not very useful to follow. In fact, following celebrities can actually be bad for business. But it’s easy to fall into the trap and let personal sympathies get in the way of using Twitter as an effective marketing tool.   The Problem with Following Celebrities and Big Brands …

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Posted on: October 26, 2016 | Author: Jason
seven-tips-for-boosting-customer-engagement-on-twitter

What sets Twitter apart from other social networks is the opportunity it offers to directly engage with your customers. This enables you to use Twitter as a powerful platform for developing relationships with potential customers as well as for deepening relationships with existing ones. Benefits include a noticeable boost in customer engagement, and possibly more …

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Posted on: October 12, 2016 | Author: Jason
10-tips-for-succeeding-on-twitter

How effective is your Twitter marketing strategy? Are you getting as many retweets, likes, and replies as you want? What about traffic and conversions? Twitter has become one of the favorite digital playgrounds for marketers. Using it effectively can help you grow your audience, generate traffic, and even increase sales. But to reap those rewards, …

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five-best-practices-for-crafting-incredible-tweets

Many Twitter users don’t fully comprehend the power that the social media site holds. While Tweepsmap offers analytics tools to boost your Twitter experience, the power of the site itself for the purpose of things like brand management and business visibility is remarkable. Utilizing Twitter as a means for growing a business and generating leads …

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