Colour coded social media publishing

One of the most powerful functions of tweepsmap’s social media scheduler, is the ability to categorize your publishing, allowing you to publish a variety of posts to your audience. This helps keeping your followers engaged and reduces unfollows caused by monotonic content. In essence, it’s a way to segment your publishing, similar to how you … Read more Colour coded social media publishing

How to schedule threads in Hootsuite

We are big fans of Hootsuite! We are also big fans of twitter threads! We previously wrote about how to schedule twitter threads. Unfortunately however, Hootsuite doesn’t support scheduling threads natively (As of the time of this writing). But that doesn’t mean you can’t schedule threads using Hootsuite! It can be done if you install … Read more How to schedule threads in Hootsuite

Twitter Audience Insights Alternative

Twitter has announced that their Audience Insights tool will be shutting down January 30th 2020. If you go to twitter’s analytic, you’ll receive the following alert: Twitter Audience Insights was a great tool that allowed the ability to see high level statistics. The twitter Audience Insights didn’t allow for detailed segmentation (drilling down to your … Read more Twitter Audience Insights Alternative

How to Track Social Media Traffic with Google Analytics

There are many ways to track website traffic from your social media effort, each method has advantages and disadvantages. Let’s explore the most common two methods: 1. Using URL shortening service Besides displaying cleaner links, one of the main advantages of URL shorteners is the ability to track and analyze click data. Most shortening services … Read more How to Track Social Media Traffic with Google Analytics

How to get Hashtag Suggestions

How many times did we all write a post and found it difficult to attach hashtags to it? Well, sometimes finding the first hashtag is easy, but how about adding a second or third hashtag? Introducing Hashtag Suggestions! This new tool allows you to find hashtag suggestions as easy as a Google search! Simply enter … Read more How to get Hashtag Suggestions

3 Effective Steps to Grow Your Community on twitter

Building a vibrant community on twitter may seem difficult at first, but there are 3 effective steps that help you build your community and increase their engagement: 1. Schedule your tweets: There is nothing better than immediate engagement with your community on twitter, however, we are not all able to be on twitter every single … Read more 3 Effective Steps to Grow Your Community on twitter

15 Benefits of Social Media for Business

With over 3 billion people using social networks across the globe today, the benefits of social media for business are undeniable. Social media users use various platforms to engage with multiple brands, which gives firms countless opportunities for growth and promotion. A research done by Sherpa Marketing found that more people use social media to … Read more 15 Benefits of Social Media for Business

8 New Things to Try on Social Media Now

Social media platforms are constantly announcing updates, introducing new features, and changing their algorithms. But while some of these changes have made us rethink our strategy, the one thing that has remained constant is that our ultimate goal is still to engage our audience. Here’s what we know about the top 5 social media platforms: … Read more 8 New Things to Try on Social Media Now

Top 25 Twitter Statistics to Know Before Executing Your 2018 Marketing Plan

2017 ended with a whole bunch of predictions on what was to come in 2018. But as we’ve all come to realize in marketing, nothing is set in stone. Just before end 2017, Twitter expanded its character count limit to 280 characters, surprising many business owners and long-time Twitter users who weren’t quite sure how … Read more Top 25 Twitter Statistics to Know Before Executing Your 2018 Marketing Plan

How Twitter’s Double the Character Limit Can Impact Your Twitter Marketing Strategy

You must have heard that Twitter has doubled its character limit from 140 to 280? For those who have been tweeting for years, the reactions have been varied. On September 27, 2017, Twitter CEO Jack Dorsey himself tweeted a noticeably longer than usual tweet announcing the change: “This is a small change, but a big … Read more How Twitter’s Double the Character Limit Can Impact Your Twitter Marketing Strategy