7 Things Never to Say During a Job Interview

If you were in high school in the early 2010s, you might remember taking careers class. There, teachers taught how to write resumes despite students having next to nothing to put in them, how to dress for job interviews (wear a clean shirt), and how to present ourselves during that interview. Some of their advice … Read more

The Online Advertising Gold Rush

It’s finally happening. According to the highly-anticipated Internet Trends Report by Mary Meeker, the amount being spent on Online Advertising is about to surpass the amount being spent on TV ad spots for the first time ever in 2017. 2017 Internet Trends Report from Kleiner Perkins Caufield & Byers Yes, you read that right. This … Read more

The Social Selling Mistake that is Killing Your Business Right Now

If you own and operate an online business — or even a business with an online presence in addition to brick and mortar stores — then it’s imperative you know what social selling is. While the term itself intuitively explains it somewhat, let’s understand the concrete meaning: Social Selling: utilizing social networks and online mediums … Read more

6 Great Methods for Putting a Stop to Customer Churn

Chances are that your business is affected by customer churn — however, how familiar are you with this concept? If you’re not aware of the true definition of customer churn and how it can harm your business, the time to educate yourself is now. Simply put, customer churn is the percentage of customers that stopped … Read more