5 Things to Do During Your First 5 Days as Social Media Manager

It’s interesting to realize that just 10 years ago, roles like social media managers did not even exist. Today, just about every company has a social media presence and have a dedicated member of their organization managing it. And because social media management is a relatively new skill, it’s not that surprising for many of … Read more

Video: How to Set Up Alerts on Hashtags and Keywords

At its very core Twitter is designed to move fast and to allow anyone to voice their opinion about any topic, hashtags, brand or account. This means YOUR business as well. Staying on top of news is crucial to making good business decisions. BUT we are all busy and don’t have the time to continuously … Read more

How to Generate Leads from your Twitter (now X) Followers

X (formerly Twitter) has proven to be an incredible tool for lead generation. And you’re probably wondering how you can leverage it to generate new leads for your business. X has allowed people to share content at a very rapid rate which is exactly why it’s the ideal channel to provide any business with relevant … Read more

Video: How Your Business Can Do Better With Fedica

You may have had the opportunity to explore our platform a little bit already! Briefly, we offer everything you need to leverage Twitter in a way that it benefits your brand, whether that means increase in conversion, saving costs, meaningful engagement or listening and research. So…what does that mean for you? Our community analysis section … Read more

5 Tips to Impressing Your Boss and Getting Promoted

Is showing up on time at work every day enough to advance us in our careers? Of course not, while having excellent attendance is certainly commendable, it’s not enough. In fact, it’s good to point out that you should be at work every day on time, no less, to begin with. But most importantly, you … Read more

Video: How to See Your Followers’ Location on Twitter (now X)

We know that social media posting is nothing without analytics; it’s like shooting in the dark. Everything we post has to make sense and has to be addressed to our followers. That’s why it’s important to know who our followers are and where they are located. Whether you are an international brand looking to create … Read more

3 Tactics to Try When Working with Influencers

Are you considering working with a social media influencer to promote and market your products and services? In just the past few years, influencer marketing has proven to be an effective way for businesses to reach a wider group of prospects who might be interested in buying their products or services. Influencer, as the name … Read more