Monthly Archives: May 2015

corr

Twitter is a powerful tool when combined with the right experiment and analytical techniques to become an integral part of your go-to-market social experimental ground. What you’ll never have to do again:  Tweet just because everyone assumes frequency and activity equals effectiveness Stare at a blank calendar and agonize over what message you should be …

Read more »

Screen Shot 2015-05-28 at 4.47.47 PM

illustration by Mike Trujillo #FIFA: What does a people’s movement sound like? The keyword #FIFA has been discussed by over 309 million people around the world on May 28th alone. For city-level drill down of the #FIFA conversation, go to tweepsmap’s live hashtag map. Can #FIFA president Sepp Blatter fight off the onslaught of criticism? Fifa …

Read more »

Posted on: May 28, 2015 | Author: Diane
Tags:
entreprenuership

What do these people have in common? Twitch pro video gamers with followings rivalling cable tv programs Health & diet bloggers with large cult followings and booming ecommerce health products businesses Independent music makers, writers and visual artists with large thriving followings that provide them with star-level publicity and opportunities Youtube fitness and beauty stars …

Read more »

Posted on: May 27, 2015 | Author: Diane
Screen Shot 2015-05-26 at 10.10.22 AM

Twitter runs on reciprocity: one of the best known unspoken laws of Twitter is: “if you follow me, I’ll follow you.” Whether you are a relatively new user or a power user, you can turbocharge your Twitter following by following people back on a daily basis. This serves two important purpose: A: Increase the reach …

Read more »

belief-superiority-image

History has proven that presidential elections can be won by leveraging technology to touch and convert voters. Technology once again will be in the spotlight and play a critical role in determining the outcome of the 2016 election. Political institutions that can leverage the power of new technology platforms to connect to their constituents more effectively …

Read more »

inception

Persuading venture capitalists and investors in general is just like Nolan’s blockbuster psychological thriller Inception. Art imitates life. You, the entrepreneur needs to subtly place your big idea in the VC’s subconscious mind, and quietly leave so they wake up thinking the idea was theirs all along. Let’s see what lessons we can learn from Leo …

Read more »

Posted on: May 5, 2015 | Author: Diane

There are hundreds of topics out there that your audience wants to hear about – a treasure trove for the data minded blogger    There has never been an easier time to experiment with being a writer than now. Generations of writers in the past had to be content with very limited feedback prior to writing their book from their …

Read more »

party-cat-party-time

imagecredit: nedroid.com What is Twitter but a giant party? Where’s this party? On the internet. Is it a big party? You bet. 300 million plus people on the guest list. Are there beautiful women at this party? Definitely yes. Statistics show that there are, however more men than women at this party. You are used to …

Read more »