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Tweepsmap's powerful analytics allows precise segmentation of your audience. In addition to using the map for follower drilldown by location, you can segment your audience with a range of filters: location, gender, professions, your own customer list, or search for any keyword in their BIO. You can then engage the followers you have selected by our powerful filters, export the data to excel, categorize them in a list or craft a direct message campaigns to target them specifically. For example, select the journalists in San-Francisco among your audience and update them on your upcoming product launch in SF, or select your audience in London, and let them know of your upcoming concert in London.

Available to Tweepsmap Growth plan and higher.

Twitter Follower Segmentation