How to Track Social Media Traffic with Google Analytics

There are many ways to track website traffic from your social media effort, each method has advantages and disadvantages. Let’s explore the most common two methods: 1. Using URL shortening service Besides displaying cleaner links, one of the main advantages of URL shorteners is the ability to track and analyze click data. Most shortening services … Read more

Don’t Auto DM Your Followers, Converse With Them Instead

UPDATE: Due to Twitter’s rule changes, we have stopped offering the DM campaign function since sending DM in bulk is no longer allowed according to Twitter’s new rules. However, the rest of this blog still applies, in terms of listening to your followers and reaching the right segment and conversing with them, it just has … Read more

Twitter (now X) Follower Drill-Down by Location

How to see your Twitter Followers by location

Fedica empowers you to drill down by country, state, and city to see and engage with your followers in the selected region. It can be useful to isolate and assess the followers a specific location if you are wishing to learn more about them or engage with them. To drill down to your followers by … Read more