Monthly Archives: January 2013

Believe it or not, but the first month of 2013 is drawing to a close. Hopefully you’ve managed to stick to your resolutions through the month of January, and you’re back in the swing of status updates and tweets. Since we’re all fully immersed in 2013, we thought that it would be a good time …

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Step 1: Write a blog post, send a tweet, post a Facebook status update Step 2: …? Step 3: Success! If that sounds like your hazy vision for how a social media campaign looks, you’ll want to adjust your perspective. Too many companies think that social media = content creation. It doesn’t. Content is just …

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